interior

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Natura Premium Primer
Primer (511)

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A 100% acrylic zero-VOC interior latex primer that meets or exceeds the strictest environmental standards while delivering maximum performance. This primer dries quickly and hides surface imperfections.

Features

Available Colors: White, Deep Base
Sheen (or Gloss): Primer
Cleanup: Soap and Water
Resin Type: 100% Acrylic Latex
Recommended Use: Interior
MPI Rating: 50,149
VOC Level: 0.0
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Advance Primer
Primer (790)

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  • Provides a total waterborne system for Advance Waterborne Interior Alkyd finishes
  • Easy to apply
  • Excellent leveling properties
  • Excellent adhesion
  • Sandable
  • Spatter resistant
  • Excellent for blocking household stains

Features

Available Colors: All Colors, Ready Mix White
Sheen (or Gloss): Primer
Cleanup: Soap and Water
Resin Type: Waterborne Alkyd
Recommended Use: Interior
MPI Rating: 172
VOC Level: 44.0
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Fresh Start® Premium Multi-Purpose Latex Primer (N023)

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A premium quality, 100% acrylic interior primer that adheres to nearly every surface. Enjoy the product's quick dry time and environmentally friendly low VOC.
  • Excellent adhesion and sealing for interior surfaces
  • Quick drying
  • Easy application
  • Low VOC
  • Mildew resistant

Features

Available Colors: White, Deep Base
Sheen (or Gloss): Primer
Cleanup: Soap and Water
Resin Type: 100% Acrylic Latex
Recommended Use: Interior
MPI Rating: 6, 17, 39, 137
VOC Level: 44.0
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Fresh Start® Premium Multi-Purpose Oil Based Primer (024)

More Information

A premium quality alkyd primer is a universal favorite when a quality under coater, sealer and stain blocking primer is needed. It can be used over oil or latex paint and performs equally well under all Benjamin Moore architectural finish coats.
  • Excellent adhesion and sealing for interior surfaces
  • Excellent hide
  • Stain blocker

Features

Available Colors: White, Deep Base
Sheen (or Gloss): Primer
Cleanup: Solvent
Resin Type: Alkyd
Recommended Use: Interior
MPI Rating: 5, 45, 136
VOC Level: 344.0
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Fresh Start® Premium High Hiding All Purpose Primer (046)

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Our highest-performing 100% acrylic primer that delivers maximum hide and ensures uniform finish for all surfaces. This is the primer of choice when a significant color change is required.
  • Maximum hiding for interior surfaces
  • Excellent all-around stain blocker
  • Fast drying
  • Low VOC
  • Mildew resistant
  • Superior adhesion

Features

Available Colors: White, Deep Base
Sheen (or Gloss): Primer
Cleanup: Soap and Water
Resin Type: 100% Acrylic Latex
Recommended Use: Interior
MPI Rating: 6, 17, 39, 50, 137
VOC Level: 44.0
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Fresh Start® Premium Enamel Underbody Primer (217)

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An alkyd-based primer that's recommended for wood trim, doors, cabinets and other surfaces where an ultra-smooth topcoat is desired. The superior adhesion qualities provide outstanding enamel holdout.
  • Interior primer with superior flow and leveling
  • Sand easily for a smooth finish
  • Outstanding enamel holdout

Features

Available Colors: White
Sheen (or Gloss): Primer
Cleanup: Solvent
Resin Type: Alkyd
Recommended Use: Interior
MPI Rating: 45,46
VOC Level: 349.0

exterior

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Fresh Start® Wood Primer
Primer (094)

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A premium quality exterior alkyd primer that's perfect for new or previously coated wood, under light color stains and where cedar and redwood bleeding may be encountered.
  • Exterior alkyd primer with excellent adhesion
  • Seals uniformly for a smooth appearance prior to topcoat
  • Fast drying – same day recoat

Features

Available Colors: White
Sheen (or Gloss): Primer
Cleanup: Solvent
Resin Type: Alkyd
Recommended Use: Exterior
MPI Rating: 5
VOC Level: 345.0
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Fresh Start® Moorwhite Wood
Primer (100)

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A premium quality exterior wood primer that penetrates deeply into a variety of wood surfaces and dries slowly to enable maximum adhesion even on weathered surfaces.
  • Premium exterior primer with maximum adhesion
  • Slow drying
  • Mildew resistant
  • Excellent hiding and leveling properties

Features

Available Colors: White, Red, Gray
Sheen (or Gloss): Primer
Cleanup: Solvent
Resin Type: Alkyd
Recommended Use: Exterior
VOC Level: 256.0
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Fresh Start® Multi-Purpose Latex  Primer (N023)

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A premium quality, 100% acrylic primer that adheres to nearly every surface. Enjoy the product's quick dry time and environmentally friendly low VOC.
  • Excellent adhesion and sealing for exterior surfaces
  • Quick drying
  • Easy application
  • Low VOC
  • Mildew resistant

Features

Available Colors: White, Deep Base
Sheen (or Gloss): Primer
Cleanup: Soap and Water
Resin Type: 100% Acrylic Latex
Recommended Use: Exterior
MPI Rating: 6, 17, 39, 137
VOC Level: 44.0
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Fresh Start® Multi-Purpose Oil Based Primer (024)

More Information

A premium quality alkyd primer is a universal favorite when a quality under coater, sealer and stain blocking primer is needed. It can be used over oil or latex paint and performs equally well under all Benjamin Moore architectural finish coats.
  • Excellent adhesion and sealing for exterior surfaces
  • Excellent hide
  • Stain blocker

Features

Available Colors: White, Deep Base
Sheen (or Gloss): Primer
Cleanup: Solvent
Resin Type: Alkyd
Recommended Use: Exterior
MPI Rating: 5, 45, 136
VOC Level: 344.0
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Fresh Start® High-Hiding All Purpose Primer (046)

More Information

Our highest-performing 100% acrylic primer that delivers maximum hide and ensures uniform finish all surfaces. This is the primer of choice when a significant color change is required.
  • Excellent all-around stain blocker
  • Maximum hiding for exterior surfaces
  • Fast drying
  • Low VOC
  • Mildew resistant
  • Superior adhesion

Features

Available Colors: White, Deep Base
Sheen (or Gloss): Primer
Cleanup: Soap and Water
Resin Type: 100% Acrylic Latex
Recommended Use: Exterior
MPI Rating: 6, 17, 39, 50, 137
VOC Level: 44.0